Don’t Let the Holidays Get in Your Way
November 17, 2008 by tracy
Sure, we’re coming up on the holidays, which can be the busiest time of the year for some businesses — or the slowest, depending upon your market. And just because people are in the holiday mind-set doesn’t mean you should neglect your online-presence.
“But My Customers Don’t Buy Until After the First of the Year!”
This may be true, however it doesn’t mean your customers aren’t planning for next year. Many use this slow period at work to do research on projects they know are coming up after the first of the year.
Will your prices be going up or down? Will your service structure change? Perhaps you will be releasing a new product or service? Make sure that those customers doing research now are aware that you and your organization are ready for the new year.
“But I’m Too Busy to Update My Site Now!”
During this season, saavy shoppers do a lot more searching online before getting in their cars to make a purchase. If the information on your site is out-of-date or not accurate, you stand to lose potential customers.
Are all your products listed and prices updated? Have obsolete products been removed? Provide your customers with hassle-free access to your products and services so they can decide before they buy, with no surprises when they go to make a purchase.
Painless Changes
Call Live Oak to get a quote on how long your changes will take. In most instances, we can have them done in an hour or two. More complex changes may take longer. You can take a look at how Live Oak can help update your site by going here.
If you have more questions after going over that information, please feel free to call us. We’d love to hear from you!